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Hudson Institute Fellow Hank Cardello to Spearhead Measurement of New Confectionary Industry Health Initiative

__Hudson to Lead Measurement and Accountability Efforts of New Health Commitments Made by Top Global Candy Companies__

WASHINGTON, May 12, 2017 – Hudson Institute, in an initiative led by Senior Fellow Hank Cardello, has been selected to lead the measurement and accountability efforts of major new commitments made by five leading global chocolate and candy companies, including Mars Chocolate, Wrigley, Nestlé USA, Ferrero, Lindt, Ghirardelli, Russell Stover, and Ferrara Candy Company. Hank Cardello’s accountability initiative was recently announced at the 2017 Partnership for a Healthier America Summit as part of a comprehensive commitment to increase the transparency of calories on package labeling and by providing portion guidance. Over a five-year period, Cardello will monitor and publically report on the progress made by the participants.

Cardello will produce three reports tracking progress in achieving the following key goals:

* That 90 percent of the best-selling candies made by these companies will have calorie information printed on the front of the pack

* That half of the individually wrapped products made by the participating companies will be available in sizes that contain 200 calories or less per pack

Hank Cardello leads the Obesity Solutions Initiative at Hudson Institute, which develops policy solutions to improve public health through the common and vested interests of all parties, including consumers, regulators, corporations, and the public health community. He has published numerous reports examining trends in the adoption of healthier consumer goods, and is the author of “Stuffed: An Insider’s Look at Who’s (Really) Making America Fat.” He is a frequent contributor to Forbes on food industry and obesity matters and has advised the major food companies and Michelle Obama’s food policy office. His efforts have promoted better food and beverage choices being offered by packaged food companies and supermarkets.

Members of the press who are interested in interviewing Hank Cardello may contact Hudson Institute Press Secretary Carolyn Stewart